When thinking of global expansion for your online business, there are several items to consider prior to launch, but localization should be your mantra. Marketplaces are an attractive option for many online sellers, and with the ever-increasing number of new marketplaces around the world, there are numerous benefits above tackling a new region, alone. For example, instead of setting up a localized website, the marketplace will already have a loyal customer base of visitors, fulfilment services and more often than not, a mobile-optimized browsing.
About TJ Hyland
TJ is the Head of eCommerce Partnerships at Payoneer responsible for the US region. His primary focus has been to build the US partner ecosystem to support the ever-growing online seller market. As an eCommerce specialist and foreign exchange consultant, he has a unique insight into selling on international marketplaces. Having worked directly with online sellers for the past 6 years, TJ knows the struggles that sellers face on a daily basis and with Payoneer, we are here to help make global commerce as simple as possible.