Discussing the evolution of men''s grooming and its emergence as a profitable market for brands and retailers. We will cover the latest trends, including the impact of sustainability and inclusivity, social media, and product development, marketing and distribution strategies. Attendees will learn how to capitalize on the growth of men''s grooming, positioning their brand or business for success in this rapidly expanding industry.

Robert Marshall
Grooming Goes Mainstream: Seizing Opportunities in Men''s Grooming
About Robert Marshall
Robert Marshall is a former military officer turned entrepreneur in the men''s grooming industry. In 2016, he founded Dapper Guru to address the limited shaving options he experienced while serving in Iraq. Dapper Guru is a thriving business offering a wide range of men''s grooming products and services. Robert has since launched Dapper Manufacturing, which develops and builds effective men''s grooming products for other brands. With a deep understanding of the market and a passion for innovation, Robert has become a respected leader in the industry. He brings his wealth of knowledge and experience to the industry, inspiring and educating others on how to succeed in the dynamic and rapidly growing world of men''s grooming.