Speakers

Larisa Herbai is the CMO and co-founder of intelliRANK, an Amazon growth agency that has spent eight years helping private label brands scale profitably across the US and EU markets. A marketer, ecommerce seller, and strategist, she has guided hundreds of brands to stronger performance on Amazon, Shopify, and Walmart, combining hands-on seller experience with the operational rigor of a performance agency. Today she leads intelliRANK's push into AI-native ad management — building Claude Skills and automation frameworks that transform how PPC, listing optimization, and ranking campaigns get executed at scale. A regular speaker at Amazon seller conferences across Europe, including the Amazing Days Summit she co-hosts each year, Larisa is known for translating complex marketplace dynamics into clear, actionable strategy. Her focus is simple: smarter systems, sharper reporting, and sustainable growth for brands that want to lead their category.