Ethan Lapinski

BigCommerce

B2B Omnichannel Strategy: Outpace the Competiton and Accelerate Growth

Today’s B2B buyer expects you to meet them where they shop. But many B2B businesses are stuck in the old ways of selling. Join Ethan as he explores the omnichannel opportunity for B2B and how you can outpace your competition. You’ll learn the strategies for getting your brand in front of more buyers by selling on new channels, marketplaces, and social commerce- all while delivering a personalized experience for every buyer.


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