Ali Babul


Increasing your profit on Amazon

Marketing teams shouldn’t optimize for ACoS.
Today, profitable growth is the goal. This means providing teams a perspective of the entire merchandising landscape.
Are prices affecting sales? Are promotions profitable? Are you hitting the right value propositions? Are you advertising
your best products? Do you have stale inventory?
ACoS encapsulates none of this and neither do your current solutions. Join Ali in his discussion towards finding a
framework that does.


Keynote Theatre 2 Amazon Pro Seller Summit - Wednesday 14.45 - 15.15 : The Importance of Changing the Price of Your Product to Drive Your Strategies