Traffic Roots’ produces an advanced programmatic ad platform, the Data Management Platform (DMP), that allows businesses to precisely target ads to their most likely buyers. As a company, Traffic Roots believes in “empowering underserved markets and underestimated leaders.” They strive to support growing agencies in highly regulated industries like cannabis, CBD, and politics.
In order to effectively serve these smaller companies, Traffic Roots has made the entire process of buying and managing programmatic campaigns as quick and easy as possible, with no contracts and easy to use targeting tools. They bring the advanced technologies of programmatic advertising and Demand Side Platforms to smaller companies looking to more effectively advertise.
A Demand Side Platform essentially automates the buying of ads, allowing you to target your audience through first or third party data, and set your budget and campaign times. If you are a new and emerging company looking to improve your advertising and take advantage of the massive programmatic advertising industry (projected to reach $98B by 2021 and represent 68% of digital advertising spend), contact Traffic Roots and get the process started!
You can learn more about Traffic Roots at the White Label World Expo on September 1 & 2 at the Las Vegas Convention Center. Get your free tickets today!