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Partner Shoutout: Traffic Roots


We are proud to be partnered with Traffic Roots, a platform designed to empower underserved markets through connecting digital display advertising and a modern lifestyle. As seen on The Guardian and CNBC, this dependable service allows for advertisers to scale their efforts by reaching a wider audience on established websites. 

Traffic Roots provides a network that harbors traffic from niche markets that are typically unavailable or harder to reach through a reliable network of lifestyle branded websites. According to their official website “the way we empower underserved markets is by continually enhancing our advertising technology to support growing agencies' highly regulated industries. Your general campaigns now live side by side with those brands that most programmatic shun. One world, one ecosystem, one platform”. Some of the markets they’ve helped elevate include cannabis, sports, yoga, music and many more unique lifestyle outlets. 

The DSP makes it easy for clients to market their brands and target their audience with precision. Features within the DSP include agency sub accounts, GeoFence audiences to create lookalike audiences, live reporting, ad formats, flat rate data, social extension audiences and first part data. 

Learn more about Traffic Roots at the White Label Expo USA held at the Las Vegas Convention Center on September 1st & 2nd. Get your free tickets today!