Novi is the connective infrastructure and recommendation engine that optimizes how brands show up for growth in AI commerce. Novi serves as the bridge between brands, certification bodies, and major retailers like Target, Ulta and Sephora, ensuring verified product data is accurate, consistent, and surfaced where both shoppers and AI models search for them. By structuring and distributing verified product data at scale, optimizing product detail pages for AI discovery, and improving AEO rankings, Novi transforms credibility into competitive advantage—helping brands win visibility in AI-powered shopping while building the consumer confidence that drives growth in tomorrow's marketplace.