What is a Chatbot? Chatbots are applications that interact with users in a conversational manner (text or voice). They handle tasks like guiding customers through processes, answering FAQs, collecting information, booking appointments, and connecting to knowledge bases or self-service portals to deliver instant support. What is a Virtual Assistant? A virtual assistant is a software-based personal agent that helps with day-to-day activities, similar to a human assistant: checking bookings, setting alarms, making calls, composing messages, automating workflows, arranging appointments, providing reminders, and offering directions. Popular examples include Amazon Alexa, Apple Siri, Google Assistant, and Microsoft’s Cortana. Which Option Should You Select: Chatbot or Virtual Assistant? If your goal is to enhance customer engagement and support within your business, a chatbot is typically the best fit — ideal for FAQs, lead capture, and transactional workflows. If you’re aiming to boost productivity and streamline internal or personal tasks, a virtual assistant will help you delegate, automate, and accomplish more. Though both leverage AI, they serve different needs and are implemented differently. To explore how chatbots can elevate your customer support, book a one-on-one demo with our product specialists. Conclusions Both chatbots and virtual assistants are essential in today’s AI-driven business landscape. Your choice depends on whether you need quick, scalable customer support or intelligent, personalized assistance that enhances daily operations. Chatbots excel at handling high volumes of repetitive, customer-facing tasks. Virtual assistants shine in delivering context-aware, personalized experiences that drive efficiency and satisfaction.