Alibaba.com, the B2B marketplace of Alibaba Group, is a trusted sourcing platform for private label brands, product creators, and ecommerce businesses worldwide. With 200,000+ verified suppliers and buyers in 200+ countries, it streamlines the journey from concept to mass production and international sales.

In this session, you’ll discover how to turn your white-label or custom product idea into a shelf-ready success — using smart, scalable tools built for growing businesses. Learn how to leverage ACCIO, Alibaba.com’s proprietary AI sourcing tool, to identify product opportunities, match with ideal suppliers, and streamline decision-making for faster, more confident growth.

We’ll break down each step — from product development to scaled-up production and global distribution — using real case studies and best practices from top-performing brands. 

This session will also introduce CoCreate, Alibaba.com’s flagship summit to be held the next day after White Label Expo on 14 November in London, with resources, funding, and direct access to ecommerce growth opportunities. 

Whether you're just getting started or looking to take your business global, this workshop will equip you with practical tools and a clear path forward.